I’ve been researching the best tools for various parts of the SEO pipeline and I’ve come up with the following list.
I’ve included the price next to each item. There are a bunch of free options in there, so there’s no real need to splash out on one of the heavyweights if you don’t need the fancy reports that they offer. (The heavyweights in my opinion being Moz, Raven, Cognitive SEO and Xovi – these try to do everything in one package for a HIGH monthly fee)
In reality, the only thing you might have to spend money on monthly is for keyword tracking. I just couldn’t find anything decent out there for free.
Keyword Research/Competition Analysis/Pre-content Creation
- Google keyword research tool (free)
- Market Samurai ($149 one-off fee)
- KeywordShitter (free)
- KWFinder (free)
- SEM Rush (from $69pcm)
- Übersuggest (free)
- Hittail (from $10pcm)
(also Mondovo and others)
On-page SEO/Keyword focusing/Page health checks/Internal Linking
- Google analytics (free)
- Google webmaster tools (free)
- Moz (from $99pcm) (some stuff also available free)
- Raven (from $99pcm)
- FeedTheBot (free)
- Cognitive SEO (from $99pcm)
- SEO Site Checkup (free or from $19pcm)
- Brightedge (price not listed – means bespoke and expensive pricing – can anyone confirm the price?)
- Mondovo (free trial, unknown price as yet – discovering – if anyone else knows, let me know)
- Xovi (from €94pcm)
- Screaming Frog (free or £99 per year)
- Search Metrics (couldn’t find price – anyone got a price?)
(also Cemper’s link research tools and others)
Rank Tracking
- Advanced Web Ranking (from $49pcm)
- Serpbook (from $5pcm)
(also Market Samurai, Cognitive SEO, Mondovo and others)
Link Building/Off-page SEO
- Majestic SEO (free with multiple upgrades all the way up to £1000pcm)
- Cemper’s link research tools (from €99pcm)
- Open Link Profiler (free)
- Scrape Box ($97 one-off)
- Ahrefs (from free up to $499pcm)
(also Mondovo and others)
Organisation & Planning
- Excel or Google Spreadsheets (for storing, recording, analysing, planning everything)
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October 20, 2014 @ 7:03 am
As far as Mondovo’s pricing is concerned, there’s a “Free Plan” wherein you will be getting a limited number of units on a monthly basis that you can use to access various tools.
The paid plans start from $49/month wherein you will be getting 7500 units.
December 24, 2014 @ 9:49 am
I do i use google ananalytics and webmaster tool on my site.